A few weeks ago, I got on a call with a coach who’d already burned through thousands on ads.
He’d hired all the big-name gurus—the ones with perfect headshots, $10K programs, and those over-the-top posts we know are fake but still secretly want to believe.
“I made $1 million while sipping coconut water on the beach… and you can too!”
He followed their Meta ads training. Built the funnel. Launched the campaign. Spent thousands.
And then… nothing happened.
A few unqualified leads. No sales.
Just a shiny funnel that didn’t convert and an ad account chewing through his budget like a Vegas slot machine stuck on “bad luck.”
I looked at the backend and told him what no one else would:
“Your strategy would’ve worked great—in 2018. But it’s 2025.”
Ad platform algorithms have changed. These days, the less you try to control the platforms—with audience selection, interest targeting, and complicated exclusions—the better they perform.
The algorithm already knows who’s clicking, buying, and converting. You don’t need to outsmart it. You just need to feed it a great offer, clear creative, and room to learn.
Less is more.
He didn’t believe me. Most don’t—at first.
By the time people find me, they’ve already spent too much on stuff that didn’t work.
The agency ghosted. The funnel looked great but didn’t convert. The Meta ads? Clicks. No clients.
That’s when I get the call.
I’m not the first guy. I’m the next guy.
The one who shows up after the campaign dies quietly in a Google Drive folder.
The one who tells you what’s broken—and how to fix it.
No pitch decks. No fluff. Just strategy that works.
Wondering if hiring me makes sense? It’s simple. We run the numbers.
If they work, great—we work together. If they don’t, you don’t need marketing.
You need to fix the offer, the pricing, or the delivery. Because throwing more money at ads won’t fix a broken model.
Answer These Questions
Before I touch a funnel, ad, or automation, we start with five basic questions.
Nothing fancy. Just a quick gut check to see where you’re at:
- How many new clients/customers can you actually take on right now?
- How close are you to full capacity?
- How often does a client buy, book, or engage with your offer?
- How long do they usually stick around?
- What’s their total value over time (Lifetime Value)?
These aren’t trick questions. They show us whether your business is actually ready for done-for-you marketing—or if we need to fix the offer, pricing, or backend first.
If the numbers check out, great. We can move forward.
One of the biggest surprises for most people?
You don’t need to be internet famous. You don’t need thousands of leads. You just need the math to make sense.
That might mean 2–5 high-ticket clients a month. Or 20–50 members in a subscription. Or a few hundred front-end product sales that feed your backend offer.
Here’s an example:
Let’s say you run a group coaching program at $3,000.
If I help you bring in just 3 new clients per month, that’s $9K in added revenue.
If you’ve got a $97/month membership, 50 new members means nearly $5K/month in recurring revenue.
Stack those, and things get interesting fast.
Once you know your Lifetime Value (LTV)—across all offers—you can reverse-engineer the entire strategy.
We can also look at how you’re bringing in leads now—and what actually happens after someone decides they’re ready to buy.
Easy. Lucrative. Fun.
I didn’t come up with that phrase. But I worked with a client who taught me to only work with ELFs.
Not because I’m trying to be some self-important guru.
It’s because I’m not interested in wasting your money—or my time.
Done-for-you marketing only works when a few key things are already in place:
- A clear offer (even if we need to tighten it)
- The ability to deliver real results at scale
- Some traction—referrals, DMs, or early sales
- A willingness to test, tweak, and improve
And just a heads up—I can’t be held responsible for whatever your last agency did to your ads, your funnel, or your trust in the entire industry.
If that sounds fair, we can build something solid. If not, I’ll still point you in a good direction.
Done “Marketing” That Didn’t Work?
Most of the people I work with have been burned before.
They’ve tried the course, the agency, the “proven” funnel.
By the time they call me, they’re frustrated—but still hopeful.
Which is all I need.
We take what’s working, turn off what’s not, and rebuild a system that’s actually ready to scale—using tools you already have.
And yeah, I usually start by apologizing for the last marketer.
Because let’s be real…
A lot of the “gurus” people hire aren’t actually doing the work anymore.
They show up in anonymous webinars, flexing screenshots, talking big on stage—or in front of a rented Porsche.
But when you hire them, you don’t get them.
You get someone from their team.
Usually an outsourced junior who’s never run their own campaigns, never lost sleep over a bad ad, and never had to fix a funnel they actually built.
If you’re lucky, they know the theory. But they don’t know your business. And they definitely won’t care about it like someone who’s had to fix the fallout firsthand.
That’s where I come in.
No rented cars. No buzzwords. Just real strategy that actually gets results.
What’s Actually Working
Here’s the deal:
A lot of marketing advice out there is outdated. It worked five years ago—maybe even two. But things have changed.
Funnels are simpler. The algorithm is smarter. And you don’t need to out-hack anything.
You just need a clear offer and a clean path.
What’s working now:
- Messaging with one clear promise (not 10 competing angles)
- Short funnels that just do the job
- Ads that feel like content—not infomercials
What’s not working:
- Tech stacks held together with Zapier duct tape
- Overstuffed offers with 17 bonuses no one asked for
- Trying to trick Meta’s algorithm into doing the heavy lifting
When you keep things simple and aligned with how people actually buy, it works.
Should You Hire Me?
That depends.
Not on your funnel design. Not on your ad budget.
It comes down to the numbers.
If I can help you bring in the right people—whether it’s high-ticket clients, new members, or consistent product sales—and the math works, then yeah, it probably makes sense.
If it doesn’t, we figure out what needs fixing first—your offer, pricing, or delivery—so marketing actually becomes worth it.
This isn’t about hype. It’s about helping you make the right move based on real numbers.
Ready to see if the numbers make sense? Send me a message and let’s take a look.